South Africa Party Storms H&M Stores Over Monkey Shirt Ad

South Africa Party Storms H&M Stores Over Monkey Shirt Ad

South Africa Party Storms H&M Stores Over Monkey Shirt Ad

Police fired rubber bullets to disperse demonstrators who ransacked several of the Swedish fashion group's stores in the Gauteng province, where South Africa's economic hub of Johannesburg is located.

"At the East Rand Mall the protesters managed to enter the shop and stole several items".

The affected stores are reportedly closed until further notice.

H&M hasn't had the best experience in Africa in the two years since its first store opened on the continent. Some held signs that said "H&M say "hello" to coolest monkeys" and "away with H&M racist tendencies". We don't want them to say anything to us, we are telling them to close the shop.

They went around stores at shopping centres in Cape Town and Pretoria.

"This image has now been removed from all H&M channels and we apologize to anyone this may have offended".

In an attempt to cool the backlash, H&M obviously took down the hoodie advertisement that started this whole mess, but that hasn't stopped singer The Weeknd from cutting ties with the label.

The aftermath of the ransacking
The aftermath of the ransacking

"We apologise if we have upset anyone as this wasn't our intention".

She said the hoodie was "one of hundreds of outfits my son has modelled", and urged people to "stop crying wolf all the time". Mr Ndlozi wrote on Twitter, posting pictures of a vandalized H&M store and video footage of chanting EFF supporters.

Protesters were wearing red and dancing and singing outside department stores.

EFF leader Julius Malema said he doesn't regret taking the action, the South African Broadcasting Corporation reported.

"We would like to assure our customers that the safety and security of all shoppers and tenants is of paramount importance and we apologise for any inconvenience caused".

Ndebele said "normal trading" had resumed in the mall. All rational people should agree that the store should not be allowed to continue operating in South Africa.

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